Link Handling
Link Handling manages how an app opens links when users open them. Links can be opened within the app through an internal browser or externally in the device’s default browser, such as Chrome. Link Handling plays a vital role as it impacts user interaction, security, and improved app performance to assist developers in managing smooth and persistent interaction between the user and the app.
Internal vs External Link Handling
In your app, you have the power to determine how links behave: whether they open within the app itself or redirect users to the device's default web browser. This distinction is crucial for optimizing user experience depending on the nature of the content being accessed.
Deep Linking
Deep Linking serves as a direct route to specific content within your app. Instead of taking users to a web browser, it navigates them straight to the desired destination within your app's interface. This mechanism streamlines user's navigation, eliminating unnecessary steps and enhancing engagement by smoothly integrating external content into the app environment.
URL Scheme Protocol
URL Scheme Protocol enables the creation of custom link formats that exclusively function within your app. These specialized links bypass the web browser and directly opens the designated sections or functionalities within your app. By establishing these unique link protocols, you ensure that certain content or actions are accessible only within the confines of your app, promoting consistency and enhancing user experience.
Allowing HTTP (Insecure Content) in Your App
Allow HTTP (Insecure Content) is the way to load your content from both HTTP and HTTPS websites. You can use it easily when your existing resource still uses HTTP, like blank pages, missing images, etc. It supports your website, no matter if it mixes both HTTP and HTTPS content. For a more reliable and secure website, we recommend upgrading your website to HTTPS.
Install Referrer (Available for Android only)
Install Referrer helps you in tracking app installs using Google Play’s Install Referrer API. You can see where your app installs are coming from. Based on your referral link, you can also send first-time users to a specific page. Additionally, it tracks marketing performance, optimizes campaigns, and boosts user interactions within your app, delivering a smooth user experience.
iOS Offline Persistence
iOS Offline Persistence allows your app to cache selected domains, enabling users to access important pages while they are offline. By storing up to five key domains, it ensures a smooth app experience during network interruptions. This helps users to access complex pages at all times, enhancing their reliability and engagement.
